We started out a few years back under Freedom Motor Adventures, running guided trips to Iceland. From the very first ride, the same question kept popping up: which tyres should I run for Iceland, and for the trails in between?
Tyres are what riders chat about endlessly. Only Knobblies exists for off-road and adventure riders — the ones who duck off the tarmac for the green lanes and then cruise the miles home. Road riders and enduro specialists are well catered for. Adventure riders often aren't. We're here to change that.
Rather than a faceless shop, we focus on informed choice. Clear guidance, real-world context, and straightforward pricing — so you can pick the right rubber for your bike, your terrain, and your riding style. Our ambition is to be the go-to place for all adventure, enduro, and off-tarmac riders.
